Get Started - Mailtrap Bulk Stream
Use Mailtrap Email API or SMTP Service to send emails to recipients’ inboxes on production.
Bulk Stream is separate from Transactional, giving you more options to enhance your deliverability.
Note: Bulk emails are typically marketing or promotional emails sent to a large number of recipients at once, for example, newsletters, product announcements, terms of service updates, etc. The tone is often persuasive, and emails can include a call to action.
Good to know
- To send emails to your recipients, you must own a domain and add it to Mailtrap. You can, however, use a demo domain to send emails to the email address of the account owner and try out the features of the platform.
- Every new domain requires a Compliance Check after DNS verification. If asked, please provide additional details to complete the Compliance Check process.
- Mailtrap has Production SMTP for Email Sending and Fake SMTP for Email Testing. They have different hosts and credentials. Please check this setup tutorial if you want to set up a Fake SMTP server.
Start sending Bulk Emails with Mailtrap
Step 1. Try out all the Mailtrap Email Sending features with the demo domain
You can get started immediately if you use a demo domain. The demo domain is already verified, so that you can explore the platform and try out all of its features. Remember that you can’t send emails to your recipients with a demo domain.
If you want to, skip the demo domain and go to Step 2 directly.
Step 2: Verify the sending domain you own
To add a domain you own, go to the Sending Domains tab and click Add Domain. Type your domain name and confirm with the Add button.
Then, add the DNS records Mailtrap provides to your domain provider.
Check our Sending Domain Setup Guide for detailed instructions on adding and verifying your domain.
Step 3. Integrate your application with Mailtrap SMTP Service/Email API
To send emails via Mailtrap SMTP, follow the instructions in this article.
To send emails via Mailtrap Email API, follow the steps in this article.
Why is it critical to use different streams for Transactional and Bulk Email?
The main goal of using different streams is to keep your deliverability high.
Mailtrap gives you exactly that - a reliable bulk email stream within the same Email Sending plan you’re using.
However, we keep Transactional and Bulk Streams separate—their infrastructure, IP addresses, and other details are separate. In terms of integration, the streams have different Hosts.
Though, you don’t need to jump through hoops to set it all up. It’s only a matter of choosing the Bulk stream and integrating it with your system.
Now, it pays to take a closer look at the benefits.
- Deliverability
By separating your bulk emails from your transactional, mailbox providers (like Google or Yahoo) get a clearer understanding of your sending practices, leading to improved deliverability for each stream.
- Straightforward email management
Separating these two types of emails makes it easier to optimize them and follow the best practices suited for each type.
Mailtrap allows you to do it with a click; just choose the correct stream, and you’ll get a detailed helicopter view of all the critical Stats, Email Logs, and Suppressions.
- Build greater trust and loyalty
Transactional emails often contain sensitive customer data and need to be delivered promptly and correctly. If these emails do not reach the customer in time or land in the spam folder, it can lead to a loss of trust in your brand.